MENA Startups Secure $192.77M in October 2024

  • Dynamic Funding Landscape: In October 2024, the MENA startup ecosystem raised a total of $192.77 million across 45 startups, with participation from 24 investors, signaling a robust entrepreneurial environment despite existing challenges.

  • Industry Leadership: The FinTech sector dominated funding, attracting $91.15 million, followed by substantial investments in Energy, Real Estate, and Software, as the region shifts towards digital transformation and sustainable practices.

  • Geographical Highlights: The UAE and Saudi Arabia led the funding activity, with the UAE securing $67.18 million for 19 startups and Saudi Arabia raising $56.57 million for 12 startups, while cities like Dubai and Riyadh emerged as key innovation hubs.

  • Gender Disparity in Funding: The funding landscape reflects significant gender disparities; male-founded startups attracted an overwhelming $101.37 million, while female-founded ventures received only $10.75 million, highlighting the need for increased support for women entrepreneurs.

  • Challenges and Opportunities: Key challenges include access to capital, talent acquisition, and regulatory hurdles, but opportunities abound through growing digital adoption, government support, and an expanding consumer base, indicating a bright future for MENA startups.

The Middle East and North Africa (MENA) region has seen a remarkable transformation in its startup ecosystem over the last few years. In October 2024, this landscape continued to evolve, with new companies emerging and significant investment flowing into various industries.

This report by Rasmal, offers a comprehensive analysis of the MENA funding landscape for October 2024, presenting detailed data on funding amounts, investment stages, gender disparities, and the sectors driving growth. Through the analysis of 45 startups, 24 investors, and $192.77 million in total funds raised, this report by Rasmal provides a deep dive into the state of the MENA startup ecosystem. The findings highlight key trends, challenges, and opportunities that are shaping the future of the region.

From Dubai’s dominance in funding to the growing presence of venture capital in Riyadh, this report provides an exhaustive breakdown of funding by country and city. It also explores the role of different industries, with a strong focus on FinTech, Energy, Software, and Transportation. Additionally, gender disparity in funding and the critical role of investors in driving innovation are explored in detail.

As Rasmal continues to track and analyze the region’s entrepreneurial growth, the insights in this report underscore the dynamic and rapidly evolving nature of MENA’s startup ecosystem, providing valuable knowledge for investors, policymakers, and entrepreneurs alike.

Table Of Contents

An infographic showing three orange circular badges displaying key MENA startup funding statistics for October 2024: 24 prominent investors participated, 45 startups received funding, and total funding reached $192.77 million. The badges are arranged horizontally on a light gray gradient background with the Rasmal logo at the bottom.

The month of October 2024 was a significant period for startup funding in the Middle East and North Africa (MENA) region. Across various sectors, MENA startups saw increased investor interest, resulting in a substantial influx of capital. A total of 45 startups received funding, totaling $192.77 million and with participation from 24 prominent investors, MENA’s entrepreneurial landscape experienced substantial movement.

The UAE and Saudi Arabia emerged as leaders, with substantial funding directed at their startups. Key cities, including Dubai, Riyadh, and Abu Dhabi, reinforced their roles as innovation hubs. Investment stages showed a robust interest in early-stage funding, but later stages also attracted significant amounts, particularly in industries like FinTech and Energy.

This report provides a comprehensive breakdown of the funding landscape, analyzing distribution by country, city, investment stage, and industry. Additionally, it delves into gender disparities in funding, highlights top-performing startups, and discusses the key investors shaping MENA’s future. Through a detailed analysis, this report offers insights into the ecosystem’s challenges and potential opportunities moving forward.

In October, the UAE led MENA’s funding activities, with $67.18 million distributed across 19 startups. This makes the UAE the top funding destination for the month, a status driven by its strong business hubs like Dubai and Abu Dhabi. The appeal here lies in the UAE’s business-friendly regulations, strategic location, and robust infrastructure, which together create a prime environment for local and international startups to thrive.

A map visualization of startup funding across the MENA region. The UAE leads with 19 startups receiving $67.18M, followed by Saudi Arabia with 12 startups at $56.57M. Other notable participants include Jordan ($6.3M), Oman (2 startups, $4.94M), Qatar ($2.7M), Kuwait ($1.5M), Egypt (3 startups, $1.3M), Tunisia ($1.3M), Morocco (3 startups, $976K), and Lebanon (1 startup). Countries receiving funding are highlighted in dark blue on a light gray map background, with the Rasmal logo at the bottom.
  • United Arab Emirates (UAE): $67,185,000
  • Saudi Arabia: $56,574,000
  • Bahrain: $50,000,000
  • Jordan: $6,300,000
  • Oman: $4,940,000
  • Qatar: $2,700,000
  • Kuwait: $1,500,000
  • Egypt: $1,300,000
  • Tunisia: $1,300,000
  • Morocco: $976,000

Following the UAE, Saudi Arabia secured the second-highest funding at $56.57 million for 12 startups. This figure reflects Saudi Arabia’s strategic economic shift through Vision 2030, which aims to reduce dependency on oil by expanding technology and innovation sectors. Cities such as Riyadh and Dammam are at the forefront, offering governmental support and attracting top investors eager to tap into Saudi Arabia’s growing startup ecosystem.

Smaller economies also received notable investment in October. Bahrain secured $50 million, Jordan captured $6.3 million for a single startup, and Oman followed with $4.94 million invested across two startups. These investments reflect the increasing focus on nurturing startups across diverse MENA markets, even outside of the dominant UAE and Saudi regions.

The smaller-scale funding in Qatar ($2.7 million for one startup) and Kuwait ($1.5 million for one startup) also highlights the wider spread of startup investments in MENA. Tunisia, Morocco, and Egypt attracted modest amounts of funding as well, each securing between $1.3 million and $976,000, showing growth potential across the region.

Number of Startups by Country

October’s data reflects a vibrant distribution of startups across multiple MENA countries, with the UAE leading the way. The UAE, known for its dynamic startup ecosystem, hosted 19 startups that successfully raised capital, underscoring the country’s role as a central hub for innovation in the MENA region. This diversity in funding aligns with the UAE’s proactive approach to building a digital economy, attracting talent and investments from around the world.

  • United Arab Emirates (UAE): 19 startups
  • Saudi Arabia: 12 startups
  • Bahrain: 1 startup
  • Jordan: 1 startup
  • Oman: 2 startups
  • Qatar: 1 startup
  • Kuwait: 1 startup
  • Egypt: 3 startups
  • Tunisia: 1 startup
  • Morocco: 3 startups
  • Lebanon: 1 startup

Saudi Arabia also demonstrated a strong entrepreneurial landscape, with 12 startups receiving funding in October. The support for these startups is largely due to the government’s Vision 2030 plan, which aims to foster non-oil sectors, including tech, finance, and e-commerce. This makes Saudi Arabia a powerful player in MENA’s broader innovation landscape.

In other markets, Bahrain, Jordan, Qatar, and Kuwait each had one startup funded, reflecting growing investor interest in these emerging markets. Oman saw two startups secure investment, while Egypt and Morocco each hosted three startups that captured attention from investors. Tunisia, a relatively smaller player in the region, also received support for one startup. This spread of activity showcases a more diversified landscape across MENA, with countries beyond the UAE and Saudi Arabia making strides in the startup ecosystem.

A dual-axis bar chart showing startup funding distribution across MENA cities. Orange bars represent funding amounts (left axis) and navy bars show number of startups (right axis). Dubai leads with $62.62M across 14 startups, followed by Manama ($50M, 1 startup), and Riyadh ($36.57M, 9 startups). The chart includes cities from Dammam to Thuwal in descending order of funding, with amounts ranging from $20M to under $1M. The visualization uses a grid background with the Rasmal logo below.

Certain cities within the MENA region have become focal points for startup activity, driving substantial investment and innovation. Dubai led in October, with $62.62 million invested across 14 startups. This amount highlights Dubai’s strength as a global business and tech hub, attracting entrepreneurs and investors due to its strong infrastructure, business-friendly policies, and thriving innovation ecosystem.

Manama in Bahrain emerged as a prominent player with a $50 million investment in a single startup, AFS, which secured one of the largest individual funding rounds in the region. This considerable investment demonstrates the growing importance of smaller Gulf Cooperation Council (GCC) cities in attracting sizable funding deals.

In Saudi Arabia, Riyadh contributed notably, with $36.57 million invested in nine startups. As Saudi Arabia’s capital, Riyadh is rapidly transforming into a leading tech and entrepreneurial center, thanks to ambitious policies and local incentives to support startups. Dammam, another Saudi city, drew $20 million in funding for one startup, further enhancing Saudi Arabia’s reputation in the startup ecosystem.

Abu Dhabi, with $4.57 million for five startups, continues to build its reputation as a complementary hub to Dubai, offering additional resources and incentives for entrepreneurs in the UAE. Amman in Jordan also attracted notable investment, with $6.3 million for one startup, reflecting Jordan’s growing prominence as a tech and talent hub. Smaller cities such as Doha in Qatar, Kuwait City, Cairo, and Tunis each attracted attention, reflecting widespread regional interest in startup growth beyond the major metropolitan areas.

Number of Startups by City

  • Dubai, UAE: 14 startups funded, raising $62.615 million, benefiting from robust government-backed initiatives, a thriving innovation ecosystem, and its status as a global business hub.
  • Riyadh, Saudi Arabia: 9 startups funded, securing $36.57 million, fueled by Saudi Arabia’s Vision 2030 and ongoing investments in digital transformation and infrastructure.
  • Abu Dhabi, UAE: 5 startups funded, raising $4.57 million, supported by strategic investments in innovation, technology, and access to capital from both local and global investors.
  • Manama, Bahrain: 1 startup funded, attracting $50 million, with a focus on the region’s emerging digital economy and a strong push from the government to support startups.
  • Dammam, Saudi Arabia: 1 startup funded, securing $20 million, benefiting from Saudi Arabia’s strong focus on technology, particularly in its energy and infrastructure sectors.
  • Amman, Jordan: 1 startup funded, raising $6.3 million, reflecting the country’s growing interest in emerging sectors such as FinTech and renewable energy.
  • Sohar, Oman: 1 startup funded, securing $4.94 million, highlighting the country’s ongoing efforts to diversify its economy through the support of emerging technologies.
  • Other Cities: 14 startups funded, attracting $31.075 million, across various cities including Doha (Qatar), Cairo (Egypt), Casablanca (Morocco), and Beirut (Lebanon), showcasing a diverse spread of entrepreneurial activity across MENA.

While Dubai maintains its position as the leading city for startup funding in the MENA region, it is closely followed by Riyadh, which is seeing a surge in entrepreneurial activity as Saudi Arabia accelerates its Vision 2030 agenda. The combination of strong government initiatives, strategic investments, and access to global capital has positioned Dubai as the dominant hub for innovation, while Riyadh is rapidly catching up with its ambitious tech-focused growth.

Cities such as Abu Dhabi and Manama also showcase promising growth in their startup ecosystems. Abu Dhabi benefits from its proximity to financial and regulatory bodies, coupled with access to both local and international investors. Manama, despite having fewer startups funded, is demonstrating significant interest from global investors, particularly with the $50 million raised by a single startup. These cities are poised to contribute significantly to the region’s diversification and digital transformation.

The MENA region as a whole remains a vibrant and growing hub for startups, with smaller cities like Dammam, Amman, and Sohar seeing steady interest. Though these cities may have fewer startups overall, they are benefiting from niche investments in sectors like energy, tech, and sustainability, driving their economic diversification.

Investment activity in October spanned multiple funding stages, from early seed rounds to later-stage investments. Seed funding was particularly strong, totaling $70.97 million across 24 startups. This high level of seed-stage investment indicates that investors are keen to back new ideas and early-stage companies with high growth potential, aiming to support innovation from its earliest stages.

A treemap visualization showing funding distribution across investment stages. Seed Stage dominates with $70.97M across 24 startups (largest orange block), followed by Funding Round at $50M for 1 startup (light orange). Other stages include Convertible ($20.75M, 2 startups), Series A ($15.61M, 4 startups), Early VC ($10.1M, 6 startups), Late VC ($10M, 2 startups), Series B ($10M, 1 startup), and Corporate Round ($4.94M, 1 startup). The visualization uses varying shades of orange in a navy-bordered frame with the Rasmal logo below.
  • Seed Stage: $70.97 million (24 startups)
  • Funding Round: $50 million (1 startup)
  • Convertible: $20.75 million (2 startups)
  • Series A: $15.61 million (4 startups)
  • Early VC: $10.1 million (6 startups)
  • Late VC: $10 million (2 startups)
  • Series B: $10 million (1 startup)
  • Corporate Round: $4.94 million (1 startup)

Funding Rounds also saw significant activity, with a single major round totaling $50 million, indicating that a few well-established startups received substantial support from investors looking for reliable growth opportunities. This stage tends to attract both institutional and private investors looking for a balance of growth potential and stability.

Convertible funding reached $20.75 million across two startups, reflecting the popularity of convertible notes as a flexible funding tool that can adapt to the needs of both early- and mid-stage companies. Series A rounds amounted to $15.61 million across four startups, highlighting investor confidence in these early-to-mid-stage companies that have shown initial product-market fit and are ready to scale.

Early VC funding accounted for $10.1 million spread across six startups, underscoring the role of venture capital in nurturing young companies as they move from conceptual phases to growth. Late-stage VC and Series B rounds attracted $10 million each, reflecting solid investor interest in established startups with strong growth trajectories. Additionally, a corporate round totaling $4.94 million was completed, indicating an interest from corporations to invest in, and potentially acquire, innovative companies that align with their strategic goals.

Funding distribution in October 2024 shows noticeable gender disparity among startup founders in MENA. Male-founded startups dominated the funding landscape, receiving a total of $101.37 million, which accounts for approximately 50.50% of the total funding. This statistic indicates that male-led ventures continue to attract the majority of investor interest, aligning with traditional patterns where male founders tend to receive more visibility and access to capital.

A donut chart showing startup funding distribution by founder gender. Male founders lead with $101.37M (50.50%, blue segment), followed by undisclosed gender at $77.46M (41.12%, orange segment), female founders at $10.75M (5.57%, magenta segment), and mixed gender teams at $3.5M (1.81%, navy segment). Each segment is labeled with both amount and percentage.
  • Male Founders: $101.37 million (50.50% of total funding)
  • Undisclosed Gender: $77.46 million (40.12% of total funding)
  • Female Founders: $10.75 million (5.57% of total funding)
  • Mixed Gender: $3.5 million (1.81% of total funding)

However, a substantial portion of funding was categorized under undisclosed gender, totaling $77.46 million, or 41.77% of the total funds raised. This lack of disclosure could stem from either mixed-gender founding teams or data privacy preferences, but it does suggest a gap in transparency that may need to be addressed to better understand the true gender dynamics in MENA’s funding landscape.

On a more positive note, female-founded startups secured $10.75 million, representing 5.8% of the total funding. Although this percentage is relatively small, it reflects an emerging trend where female entrepreneurs in MENA are gradually making strides and gaining more access to venture capital. The presence of female-led startups is encouraging, but the funding disparity highlights the need for greater support and visibility for women founders across the region.

Mixed-gender teams received $3.5 million, or 1.89% of total funding, suggesting that although mixed-gender teams are present, they attract a smaller share of capital compared to single-gender teams. Mixed-gender teams can bring diverse perspectives and collaborative approaches to startups, yet they remain a minor segment in terms of funding allocation.

A horizontal bar chart showing funding distribution across industries in MENA. FinTech leads with $91.15M, followed by Energy ($20M), Real Estate ($15.95M), Food and Beverage ($15.11M), and Software ($13.1M). The chart lists 17 industries in total, with funding amounts decreasing to $0.02M for Hosting. Bars are displayed in orange with gridlines and amount labels.

October’s funding data provides insight into the specific industries capturing investor interest in MENA. The FinTech sector led with $91.15 million in funding, reflecting both a global and regional trend where financial technology is prioritized for its potential to drive financial inclusion and digital transformation. FinTech’s dominance underscores its value in addressing gaps in traditional financial services across MENA.

The Energy sector followed, receiving $20 million in funding. This investment aligns with MENA’s increasing focus on sustainable and renewable energy sources as part of its economic diversification goals, especially as oil-dependent economies seek to reduce reliance on fossil fuels. Investments in energy startups suggest a regional shift towards green technology and innovative solutions for energy management.

Food and Beverage was the third most funded industry, attracting $15.11 million. The growing interest in this sector can be linked to rising demand for food security, sustainable agriculture, and food-tech solutions, particularly as MENA’s population continues to expand. Startups in this sector often address unique regional needs, making it a promising area for investors.

The Software sector raised $13.1 million, indicative of strong support for technology solutions that can enhance efficiency across various industries. Transportation also received considerable investment at $12.3 million, showcasing the demand for improved logistics, mobility, and delivery services. With cities expanding and e-commerce growing, transportation startups play a vital role in enabling smooth operations across MENA’s urban areas.

In addition, Games attracted $10 million, demonstrating rising interest in digital entertainment. The Real Estate sector received $15.95 million, highlighting ongoing development and innovation in property technology. Other industries, such as Manufacturing ($4.94 million), Beauty ($3 million), and Marketplace ($1.5 million), also gained traction, reflecting a diverse spread of investment across both essential and emerging sectors.

Number of Startups by Industry

The image shows a breakdown of the number of startups that received funding in various industries across the MENA (Middle East and North Africa) region in October 2024. The graph displays the industries along the y-axis and the number of startups funded in each industry along the x-axis, ranging from 0 to 12 startups. The industries represented include FinTech, Software, Transportation, Food and Beverage, EdTech, Hospitality, Real Estate, AI, Analytics, Beauty, Energy, Environmental Services, Games, Hosting, Logistics, Manufacturing, Marketplace, Robotics, Social, Travel, and Veterinary.

In October 2024, a wide range of industries received funding, demonstrating the diversity of sectors thriving within MENA’s startup ecosystem. Here is a breakdown of the number of startups by industry, showcasing the various areas where entrepreneurs are innovating:

  1. FinTech: 12 startups received significant attention in October, making it the most popular sector in MENA. These startups are addressing gaps in financial services, such as digital payments, remittances, banking, and personal finance management. With the rise of e-commerce and the digital economy in MENA, FinTech continues to be a major focus of venture capital.
  2. Software: 6 startups were funded in this sector, indicating the growing demand for software solutions across industries. These startups are focused on developing everything from enterprise software to SaaS products, making it an attractive area for investment due to its scalability and adaptability.
  3. Transportation: The transportation sector saw 4 startups raise funds. These startups are likely involved in the development of transportation services, including ride-hailing, mobility solutions, and logistics, which are crucial in supporting MENA’s rapidly growing urban population.
  4. Food and Beverage: 3 startups in the food and beverage sector raised funds, addressing the region’s increasing demand for innovative food solutions, sustainable food production, and food-tech innovations. This sector has been particularly boosted by shifting consumer preferences and growing interest in healthy, convenient food options.
  5. EdTech: 2 startups focused on education raised funds, underscoring the importance of educational technology in MENA. The education sector is increasingly adopting digital tools for e-learning, enhancing access to quality education across the region.
  6. Hospitality: Like the food and beverage sector, the hospitality industry received funding for 2 startups, as the MENA region is known for its tourism-driven economies. With the growth of travel and leisure industries, startups in hospitality are innovating in services, technology, and customer experience.
  7. Real Estate: 2 startups in the real estate industry secured funding, reflecting the ongoing growth in property markets, urbanization, and the demand for real estate technology solutions, especially in major cities like Dubai and Riyadh.
  8. AI: 1 AI startup raised funds, highlighting the region’s increasing investment in artificial intelligence as it becomes an essential part of various industries, from healthcare to logistics and beyond.
  9. Analytics: 1 startup in analytics secured funding, showing that MENA is tapping into data-driven insights to improve decision-making across sectors.
  10. Beauty: 1 beauty-related startup raised funds, indicating an interest in personal care, cosmetics, and wellness solutions in MENA’s growing consumer market.
  11. Energy: 1 energy startup received investment, aligning with MENA’s growing focus on sustainable energy solutions and the shift toward renewable energy sources as the region diversifies its economic portfolio.
  12. Environmental Services: 1 startup focused on environmental services received funding, reflecting an increasing awareness of climate change, sustainability, and green innovation in MENA.
  13. Games: 1 startup in the gaming industry raised funding, showing that the region’s young, tech-savvy population is driving the demand for gaming content, digital entertainment, and e-sports.
  14. Hosting: 1 startup in the hosting industry raised funds, supporting the need for cloud services, web hosting, and digital infrastructure in a region that is rapidly digitizing.
  15. Logistics: 1 logistics startup secured funding, addressing the region’s evolving supply chain and delivery needs, particularly as e-commerce continues to grow.
  16. Manufacturing: 1 startup in manufacturing received funding, supporting innovation in production processes, automation, and industrial efficiency.
  17. Marketplace: 1 marketplace startup raised funding, highlighting the growth of online marketplaces, which have become increasingly popular due to the region’s growing e-commerce sector.
  18. Robotics: 1 robotics startup secured funding, showcasing the rise of automation technologies in industries ranging from manufacturing to healthcare.
  19. Social: 1 startup in the social sector raised funds, demonstrating an interest in social entrepreneurship and solutions aimed at improving community welfare.
  20. Travel: 1 startup in the travel sector received investment, as MENA remains a key player in global tourism, driven by both regional and international travel.
  21. Veterinary: 1 startup focused on veterinary services secured funding, reflecting growing attention to pet care and veterinary innovation in the region.

The top six startups raised a combined total of over $114.65 million, underscoring the confidence investors have in their business models and growth trajectories.

A table showing funding achievements of six MENA region startups in October 2024. The table has three columns: company logos, startup names, and funding amounts. AFS leads with $50 million, followed by Perfect Vision with $20 million, Ejari with $14.65 million, Al-Menu with $10.1 million, and both NorthLadder and PiP World with $10 million each. Each row includes the company's logo alongside their name and funding amount.

The MENA region’s startup ecosystem has seen impressive fundraising rounds in October 2024. Here are some of the top startups that stood out due to their substantial funding achievements:

AFS: This startup secured a remarkable $50.0 million, making it the highest-funded startup in October. The company’s focus likely lies in a high-demand industry, possibly FinTech or software, but regardless, this massive investment highlights its growth potential and market traction.

Perfect Vision: Receiving $20.0 million, Perfect Vision is a standout in the region’s startup scene. This funding amount indicates that the startup is addressing a significant market need, possibly in a technology-driven industry such as AI, health-tech, or FinTech.

Ejari: A Saudi Arabian startup, has secured $14.65 million in seed funding to expand its “Rent Now, Pay Later” service. This innovative solution aims to address the challenge of upfront annual rent payments, offering tenants more flexible payment options.

AI-Menu: With $10.1 million raised, AI-Menu is clearly tapping into the AI-driven solutions space, providing innovative approaches to how consumers interact with restaurants and other food services, likely using AI to enhance customer experience or streamline operations.

NorthLadder: Raising $10.0 million, NorthLadder is positioning itself as a key player in its sector, potentially in FinTech or e-commerce. This funding suggests that the startup is well-positioned to scale rapidly and achieve market dominance in its niche.

PiP World: Another startup that secured $10.0 million in funding, PiP World appears to be making significant strides in its industry, possibly in the realm of digital media or technology, as the funding is substantial enough to fuel substantial growth and expansion.

These notable successes demonstrate the MENA region’s ability to support and grow innovative startups, particularly in sectors such as FinTech, Real Estate, AI, and digital services. The substantial funding levels reflect investor confidence in the long-term potential of these companies.

Several investors have made significant contributions to the MENA startup ecosystem, channeling millions of dollars into high-growth ventures. Here’s a look at the top investors by funding amount in October 2024:

This image provides an overview of the top investors and the amounts they have invested in MENA (Middle East and North Africa) startups in October 2024. The table includes the investor name and the amount invested, showcasing the significant financial backing that is driving the growth and success of the region's startup ecosystem. The key investors featured are BECO Capital ($14.3 million), Exinity ($10.0 million), Gate Labs ($10.0 million), Tali Ventures ($10.0 million), and Middle East Venture Partners (MEVP) ($8.0 million).
  1. BECO Capital: With $14.3 million invested in MENA startups, BECO Capital is one of the most active investors in the region. Known for its focus on early-stage ventures, BECO Capital plays a critical role in fostering innovation across a range of industries, from FinTech to software.
  2. Exinity: Investing $10.0 million, Exinity has established itself as a key player in the MENA funding landscape. This firm is involved in several sectors, particularly in technology-driven industries, and its investments are crucial to the region’s digital transformation.
  3. Gate Labs: Like Exinity, Gate Labs also invested $10.0 million across various startups, contributing significantly to MENA’s growth. Gate Labs focuses on tech startups, with a particular emphasis on scalable solutions and digital platforms.
  4. Tali Ventures: Tali Ventures invested $10.0 million, further reinforcing the increasing flow of capital into the region’s emerging tech and digital sectors. Tali Ventures is focused on supporting disruptive businesses that have high growth potential.
  5. Middle East Venture Partners (MEVP): With $8.0 million in investments, MEVP is one of the most influential venture capital firms in MENA. The firm focuses on high-growth startups in sectors such as FinTech, software, and e-commerce, and its investments are vital to nurturing the region’s entrepreneurial ecosystem.

These top investors are not just providing financial capital; they are actively shaping the future of MENA’s startup ecosystem by backing startups with innovative ideas and strong market potential. Their investments in October 2024 further demonstrate the growing support for entrepreneurs in the region.

These challenges and opportunities illustrate the complex yet dynamic nature of MENA’s startup ecosystem. While obstacles remain, the region’s potential for innovation, investment, and growth continues to attract entrepreneurs and investors from around the world. By understanding both the challenges and opportunities, stakeholders in the MENA startup ecosystem can better position themselves for success in 2024 and beyond.

While the MENA startup ecosystem has experienced significant growth in recent years, several challenges persist that could impact the region’s future potential. Below listed are six of the key challenges that entrepreneurs and investors face:

1. Access to Early-Stage Capital

Access to capital remains one of the primary challenges for startups in MENA. Despite the growing interest in the region, many early-stage startups continue to struggle to secure funding, particularly from venture capitalists. Investors tend to prioritize businesses with proven business models, clear revenue streams, and traction in the market, making it difficult for nascent companies with innovative but untested ideas to obtain the capital they need to scale.

The early-stage funding gap limits the ability of many startups to experiment, innovate, and grow. Without access to sufficient seed or Series A capital, entrepreneurs may be forced to scale back their ambitions or even shut down their operations.

2. Talent Acquisition and Retention

MENA’s startup ecosystem is increasingly competing with global tech giants for top talent, particularly in fields like software development, AI, data science, and FinTech. The region’s workforce in these areas is still developing, and many startups struggle to find qualified professionals.

Additionally, the high demand for skilled workers has driven up salaries, making it more difficult for startups to attract and retain top talent compared to larger, more established companies. This talent shortage can slow down a startup’s growth, reduce innovation, and lead to a reliance on outsourcing, which can further complicate business operations.

3. Regulatory and Bureaucratic Hurdles

Although many MENA countries have introduced favorable policies to support startups, navigating the region’s complex regulatory environment remains a challenge. Entrepreneurs often face difficulties in obtaining permits, registering businesses, and complying with a range of local and regional laws. These regulatory hurdles are compounded by inconsistent enforcement of rules across different jurisdictions, which can create confusion and delays. 

4. Market Fragmentation

MENA is a diverse region, with each country having distinct economic, cultural, and legal landscapes. This fragmentation presents a challenge for startups looking to expand beyond their home markets. Adapting products or services to suit local tastes, preferences, and regulatory requirements in each market can be costly and time-consuming.

5. Lack of Support for Women Entrepreneurs

While the entrepreneurial landscape in MENA is growing, female entrepreneurs continue to face challenges that limit their participation and growth potential. Cultural norms in certain countries still impose barriers for women in business, making it difficult for them to access financing, mentorship, and networking opportunities.

6. Economic Instability and Geopolitical Risks

MENA has faced various economic and geopolitical challenges over the years, including conflicts, political instability, and fluctuating oil prices, which can create an uncertain business environment. Economic slowdowns in key markets or shifts in government policies can have a direct impact on investor sentiment and the availability of funding for startups.

Opportunities for MENA’s Startup Ecosystem

Despite the challenges, the MENA region presents a wealth of opportunities for startups to grow, scale, and transform industries. Here are six key opportunities that entrepreneurs and investors should take note of:

1. Growing Digital Adoption and E-commerce Expansion

The rapid rise in digital adoption across the MENA region presents a major opportunity for startups, particularly in sectors like FinTech, e-commerce, and digital media. The region’s young, tech-savvy population is increasingly turning to online services, creating a vast market for digital businesses. The expansion of e-commerce platforms is being driven by a growing preference for online shopping, mobile payments, and digital banking.

2. Government Support and Policy Reforms

MENA governments have made considerable strides in improving the startup environment through initiatives, tax incentives, and regulatory reforms. These reforms and government-backed programs make it easier for startups to set up operations, secure funding, and scale their businesses. For entrepreneurs, this creates a more favorable business climate and a solid foundation for growth.

3. Investment from International Venture Capitalists

MENA has increasingly become a focal point for global investors seeking high-growth opportunities in emerging markets. The region’s burgeoning startup ecosystem has attracted attention from major international venture capital firms and angel investors who are eager to tap into the region’s untapped potential. With a growing influx of foreign capital, startups in MENA have more opportunities to secure the funding they need to scale.

4. Emerging Technology and Innovation Hub

MENA is positioning itself as a hub for technological innovation, particularly in sectors such as AI, blockchain, and robotics. With several countries investing in smart city projects, digital infrastructure, and technological research, startups focused on emerging technologies have the opportunity to develop cutting-edge products and services that can be exported worldwide.

5. Young and Dynamic Consumer Base

MENA boasts one of the youngest populations in the world, with a median age of just 25 years. This demographic is highly engaged with technology, eager to adopt new digital services, and increasingly focused on sustainable and socially conscious products.

Startups that tailor their offerings to meet the needs of this young, tech-savvy, and socially aware demographic can tap into a growing market. This presents significant opportunities in sectors like mobile apps, digital entertainment, health-tech, and sustainability-focused products.

6. Regional Integration and Market Consolidation

For startups with successful products or services in one country, agreements between countries provide an opportunity to enter new markets with lower costs and fewer regulatory challenges. As regional market consolidation continues, entrepreneurs can leverage this opportunity to scale their businesses and tap into new customer bases across multiple MENA nations.

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As we reflect on MENA’s funding landscape in October 2024, it is clear that the region is poised at a transformative crossroads. The data collected and presented by Rasmal in this report illustrates a vibrant, rapidly evolving startup ecosystem that is on the rise, despite facing some persistent challenges. With a total of $192.77 million raised by 45 startups across various stages of funding, the MENA region is experiencing significant momentum in sectors such as FinTech, Energy, Software, and Transportation.

However, the region is not without its hurdles. Challenges such as limited access to early-stage capital, talent shortages, regulatory complexities, and market fragmentation still affect the growth trajectory of startups.

While these barriers pose risks, this report’s analysis highlights how they are being addressed through the introduction of more government support, the rise of global investors, and the creation of digital infrastructures that enhance business opportunities.

From growing digital adoption and increasing e-commerce activities to the expansion of government-backed initiatives and the focus on emerging technologies such as AI and blockchain, the region is uniquely positioned to become a leader in innovation and economic diversification. The young, dynamic population in MENA, coupled with significant international investments, makes this a particularly exciting time for startups.

Looking ahead, MENA’s startup ecosystem holds immense promise. The key to unlocking this potential will be the continued focus on overcoming challenges while leveraging the opportunities at hand. Governments, investors, and entrepreneurs need to collaborate and innovate to ensure that the region’s startups continue to thrive.


Closing Remarks

Thank you for reading the MENA Startup Funding Report – October 2024, published by Rasmal Intelligence. We hope this report provides valuable insights into the region’s thriving startup ecosystem.

Disclaimer: The information provided in this report has been sourced from publicly available data and proprietary research conducted by Rasmal Intelligence, a division of Rasmal Inc. While we strive for accuracy and reliability, Rasmal Inc. does not guarantee the completenesstimeliness, or accuracy of the data presented. This report is for informational purposes only and should not be construed as financial or business advice.

Rasmal Inc. disclaims any liability for decisions made based on the contents of this report. The inclusion of any third-party trademarks, service marks, or logos does not imply an endorsement by Rasmal Inc.

For further inquiries or feedback, please contact us at editor@rasmal.com


Based on the provided report on the MENA startup ecosystem for October 2024, here is a structured list of key elements including funds, investors, startups, founders, and fundraising series:

Overview

  • Total Funds Raised: $192.77 million
  • Total Startups Funded: 45
  • Total Investors: 24

Top Fundraising Startups

  1. AFS

    • Amount Raised: $50.0 million
  2. Perfect Vision

    • Amount Raised: $20.0 million
  3. Ejari

    • Amount Raised: $14.65 million
    • Description: Offers "Rent Now, Pay Later" service
  4. AI-Menu

    • Amount Raised: $10.1 million
  5. NorthLadder

    • Amount Raised: $10.0 million
  6. PiP World
    • Amount Raised: $10.0 million

Prominent Investors

  1. BECO Capital

    • Amount Invested: $14.3 million
  2. Exinity

    • Amount Invested: $10.0 million
  3. Gate Labs

    • Amount Invested: $10.0 million
  4. Tali Ventures

    • Amount Invested: $10.0 million
  5. Middle East Venture Partners (MEVP)
    • Amount Invested: $8.0 million

Fundraising Stages

  1. Seed Stage: $70.97 million (24 startups)
  2. Funding Round: $50 million (1 startup)
  3. Convertible: $20.75 million (2 startups)
  4. Series A: $15.61 million (4 startups)
  5. Early VC: $10.1 million (6 startups)
  6. Late VC: $10 million (2 startups)
  7. Series B: $10 million (1 startup)
  8. Corporate Round: $4.94 million (1 startup)

Industry Breakdown of Funding

  • FinTech: $91.15 million
  • Energy: $20 million
  • Real Estate: $15.95 million
  • Food and Beverage: $15.11 million
  • Software: $13.1 million
  • Transportation: $12.3 million
  • Games: $10 million

Gender Disparity in Funding

  • Male Founders: $101.37 million (50.50%)
  • Undisclosed Gender: $77.46 million (41.12%)
  • Female Founders: $10.75 million (5.57%)
  • Mixed Gender Teams: $3.5 million (1.81%)

Geography of Funding

  • UAE: $67.18 million (19 startups)
  • Saudi Arabia: $56.57 million (12 startups)
  • Bahrain: $50 million (1 startup)
  • Jordan: $6.3 million (1 startup)
  • Oman: $4.94 million (2 startups)

Key Cities for Startups

  • Dubai, UAE: $62.62 million (14 startups)
  • Riyadh, Saudi Arabia: $36.57 million (9 startups)
  • Abu Dhabi, UAE: $4.57 million (5 startups)
  • Manama, Bahrain: $50 million (1 startup)
  • Dammam, Saudi Arabia: $20 million (1 startup)

Conclusion

The MENA startup ecosystem has shown considerable growth, particularly in sectors like FinTech and Energy, reflective of the region’s increasing digital adoption and the rising demand for innovative services. However, challenges such as gender disparities and access to early-stage capital remain. Nonetheless, the future looks promising as government support and international investments trend upwards.

This summary encapsulates the essential aspects of the MENA startup landscape in October 2024.

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